The question is a bit of a cheat because you will probably pay some money out to get a high organic listing by buying software or employing a SEO company to help you initially.
A more revealing question might be “do you prefer to pay money out for a lasting result or for a quick fix?”
I am what you might call a poacher turned gamekeeper when it comes to this question. Starting out on PPC and becoming a Google Advertising Professional before learning and opening up my own SEO business.
The reason I believe that companies should choose organic SEO over PPC is that the return on investment is far better. Whilst the cost of PPC soars ever higher as Google bolsters its revenues, SEO is as inexpensive as ever. If you know how, you can climb the results pages without spending a penny.
When you stop paying for PPC the traffic stops. With SEO, you are building a lasting legacy that drives traffic long after your activity stops. Not only that, it is well known that searchers trust and prefer the organic results over the sponsored listings.
Some companies choose to run both side by side but my preference would be to run PPC, only until the work you are doing on Organic SEO is paying off with search position and visitors.
SEO Leeds
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Such a good posting..abt search engine marketing …As worlds market is moving on internet the internet marketing is being necessary for the product as well as for the company website.That’s we why SEO Companies are emerging for all internet marketing related services………
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