Sunday, 7 December 2008

4 SEO Ways to Keep Visitors Coming Back

4 SEO Ways to Keep Visitors Coming Back





Many successful websites depend on visitors returning in order to boost revenue. Returning visitors are easier to convert into paying customers because the more often they return to your site, the more trust they have in it. Here are a few ways to get them returning





1) Update your site frequently with fresh content



This is the most widely known and most effective method of attracting returning visitors. It is also the one most ignored because it takes time. Search Engines love fresh content and a bonus beyond returning visitors is a boost in the search engine rankings.



2) Start a forum or chat-room



When you start a forum or chat-room, you are giving your visitors a place to voice their opinions and interact with their peers. Build a sense of community and your visitors will return regularly.



3) Begin a Blog



Keep an online blog, on your site and keep it updated with latest news about yourself and your company. People are curious and they will keep their eyes glued to the screen if you post fresh news frequently. You will also build credibility by showing there is a real live, breathing person behind the website.



4) Offer a RSS feed



An RSS feed simply picks up any new stories on your website and shows it to your RSS subscribers whether they are on your website or not. In other words you are pro-actively talking to your potential clients and asking them to visit rather than waiting for them to decide to visit. RSS is easy, cheap and simple to set up.


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